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Integration: Salesforce Optional Configuration - Pardot
Integration: Salesforce Optional Configuration - Pardot Dynamic Link in Pardot Email Templates

Tom Goodwin avatar
Written by Tom Goodwin
Updated over a week ago

Dynamic link allows you to send Review Invitations in your own emails. Visit this support article for more information.


⭐️ This feature is only available on Professional and above Plans

⚡️ In order to access this feature you would need to activate the 'Salesforce' & 'Dynamic Link' bolt on from our Subscription page which you can find here.

Instructions ⚙️

Generate a link using Dynamic Link and include it in a Pardot Email Template:

  1. Create a custom formula field in the Salesforce Contact object with a field label of say Dynamic Link.

2. The formula is of the format:


Where test-account-for-videos is your Store Key.

In Pardot>Pardot Settings>Object and Field Configuration>Prospect Fields. Create a Custom Field for the Dynamic Link field created in Salesforce.

The field is then available in Pardot as a Variable Tag %%Dynamic_Link%%

3. Create a Pardot Email Template and add the link with URL

4. Use the Pardot Email Template to send emails which include the Dynamic Link to Pardot Campaign or Opportunity Prospects.

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