This article covers common customer & product attributes used by skincare retailers to capture insights into their customers, and products.


Skincare Products

Product Attributes

Type: Centered Select

  • Results (Poor - Excellent)

  • Speed of Action (Poor - Excellent)

  • Feel Good Factor (Poor - Excellent)

Customer Attributes

Type: Choice

Title: Skin Type
Options: Normal, Dry, Oily, Combination, Acne, Ageing, Sensitive, Teen

Type: Choice

Title: Skin Concerns
Options: Blocked Pores, Large Pores, Acne, Redness & Inflammation, Dryness, Sensitivity, Oiliness, Uneven Texture, Ageing

Type: Multiple Choice

Title: My Results
Options: Clear Skin, Glowing Skin, Fewer Blemishes, Transformative, Reduced Irritation, Smaller Pores, Smoother Skin, Firmer Skin, Softer Skin, Skin Radiance

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