There are a few ways you can reward your customers through Influence.io, one of these can can be for actions they complete for your brand. Let's start with creating some actions for your customers to complete. This guide includes:
From the left side main menu, select Loyalty Programs then Earn & Redeem.
There are 4 steps you will need to take for the Earn and Redeem functionality that can be setup directly on this page.
Add ways to Earn Points
Setup the methods for how your customers can earn Points. You can reward your customers for completing actions such as making purchases, following your social media accounts and more.
By selecting the Add Options To Earn button, you'll be presented with a list of actions that your customers can take.
Select one and set a points reward to activate this particular action.
Repeat this process for all actions you would like your customers to take and be rewarded with. I suggest adding as many action points as possible, so your customer becomes a true advocate of your brand, whilst also being rewarded for doing so.
Add ways To Redeem Points
Setup methods for how your customers can redeem their points, including discounts on future orders, free shipping and more.
Select the Add Ways To Redeem Points button and you'll be presented with a list of ways customers can redeem rewards.
Select one and follow the instructions to setup your first reward redemption method.
Repeat this process for all rewards you would like your customers to receive.
This section allows you to adjust points settings such as what your points are called.
I suggest renaming your points to something on brand, so it is a customised rewards program that your customers can take advantage of.
Manage when points expire. Expiring points is an effective way to re-engage customers who haven't shopped with you in a while.
You are able to set an expiration date on your points to ensure customers take advantage of their rewards before a certain time limit.
Activating your Program
Once you have completed the above steps, you can enable the program by toggling your Earn and Redeem page to Active.