What it does
The widget reads a product’s reviews and writes a short summary of what customers commonly praise and mention. It gives shoppers a quick overview without having to scroll through every review.
The more detailed your reviews, the better the summary. 50 reviews is the minimum, but we recommend 100 or more. Longer, more descriptive reviews give the AI more to work with than a large number of one-line reviews.
Requirements ✅
Available on the Grow and Plus plans
At least 50 reviews on a single product (SKU)
Every product must have a valid SKU, or the widget may not display
Summaries are currently English only.
Don’t meet the requirements with your current plan? Upgrade now to get access.
Where to find it 📍
In your REVIEWS.io dashboard, go to Publishing → Widget Library.
Click AI Summary.
Set up your widget ⚙️
1. Customise the text
In General Settings, change the badge text to whatever you’d like it to say.
2. Customise the design
In Design, change how the widget looks, including background colour, text size and shadows.
You can also style it using the AI Widget Builder, which supports the AI Summary Widget.
3. Save your widget
Click Save Changes. You can save it as a new widget or update one you’ve already created.
4. Add the code to your site
Copy the widget code and add it to your product page template.
The code includes a data-sku property, which tells the widget which product to summarise. Most ecommerce platforms can fill this in automatically.
Shopify:
data-sku="{{ product.handle }};{{ product.variants | map: 'sku' | join: ';' }};{{ product.variants | map: 'id' | join: ';' }}"
Best practice
Check your SKUs when your catalogue changes. If you add products or change SKUs on your store, check they match your REVIEWS.io product catalogue, or the widget may stop showing on those products.
Keep collecting detailed reviews. Summaries get more accurate as reviews build up. Asking customers specific questions in your review invitations encourages more descriptive feedback. [Link to invitation or email template article]
Check the summary after installing. Read the summary on a few product pages to make sure it reflects your reviews fairly.
Troubleshooting 🔧
The widget isn’t showing.
Check that you’re on the Grow or Plus plan.
Check that the product has at least 50 reviews.
Check that the product has a valid SKU and that the
data-skuvalue on the page matches it.
The widget is slow to appear.
The summary can take a moment to load while it processes review data.
The summary appears on some products but not others.
This usually means some products have fewer than 50 reviews or are missing a SKU.