👉 This Branch in our Flow feature can be great if you were only wanting to target a specific product for reviews, or even Personalising the email template used for each product.

Firstly, create a basic review request flow by following this guide here. It should look something like the below 👇

Then you will need to add an advanced split with the Purchased Product data field selected 👇

In the condition section you can choose to be inclusive with your product selection or exclusive:

📧 From here you can set the flow to your need. You can send a follow up reminder invitation if you were wanting to ensure that you get the reviews in for that product.

🖼 You could also send a Media invitation request off the back of this to request the reviewer to leave an image of video of their product.

⚙️ So in the example below - this client wants to be collect UGC for a certain product that they're focusing on, to achieve this they would need to first add a time delay and then a follow up email as shown below 👇

With this flow, all customers would receive a company review invite 7 days after data was first received. Then, if a customer had purchased the product specified in the split - they would be asked to provide an image/video of their purchase 2 days after that initial company invite.

All other customers would be directed to the default journey which ends there. If you'd like to create a follow-up for them you'd need to add a Yes/No statement:

This specifies if the customer has left a review or not - as we only want to be sending follow-ups to customers that have not:

We can then add in our follow-up email like in the above! You have now created an advanced flow! 🎉