Here's everything you need to get REVIEWS.io fully working on your Magento store — from connecting your account through to reviews actually appearing on your product pages.
What "done" looks like: by the end of this guide, your store will be automatically inviting customers to leave reviews once an order ships, and star ratings will be visible on your product pages.
Before you start
✅ An active REVIEWS.io account
✅ Available on Grow & Plus plans — upgrade here if you're not on one of these
✅ Command-line/developer access to your Magento install (needed for Step 3)
Step 1 — Complete your account details
Go to Account Details and fill in your business information correctly — this feeds into your public-facing profile and review syndication.
Full instructions: Edit profile information
Step 2 — Set your timezone
Go to Settings → Country Settings:
Select the correct timezone for your business
Click Save Timezone
This keeps invitation timing and reporting accurate to your local time — worth doing before invitations start going out at scale.
Step 3 — Connect Magento to REVIEWS.io
In your command line, cd to your Magento 2 root folder and run:
composer require reviewscouk/reviews
Then cd to
/binand run:
./magento module:enable Reviewscouk_Reviews --clear-static-content ./magento setup:upgrade
Running Magento 2.3? Use this extension instead.
In your REVIEWS.io dashboard, go to Integrations → Magento and note your Store ID and API Key (Step 2 on that page)
In Magento, go to Stores → Configuration → Reviews.co.uk → Setup, select your Region (UK for Reviews.co.uk customers, US for REVIEWS.IO customers), and enter your Store ID and API Key
Step 4 — Enable review collection and your product feed
Review collection: Go to Stores → Configuration → Reviews.co.uk → Automation → Review Collection and set Queue Invites to Yes.
Product feed: Go to Stores → Configuration → Reviews.co.uk → Automation → Product Feed and set Enable Product Feed to Yes. Saving this automatically adds your feed URL (www.your-domain.com/reviews/index/feed) to your REVIEWS.io account — no manual copy-paste needed.
Don't mark orders as Shipped in Magento? The default trigger won't fire for you. Use the Magento Alternative BCC Method instead — this is only needed in a small minority of cases.
✔ How to check this worked: your product catalogue should begin populating in REVIEWS.io once the product feed is enabled.
Step 5 — Set up your review invitation email
📧 Company Review Request — best for Google Ads / Google Seller Ratings
📧 Product Review Request — best for Google Shopping and on-site product stars
📧 Combined Review Request — both, in a single email
📧 Third Party Request — any third-party site you've also integrated
Full setup instructions: Create a simple email invitation
⚠️ Easy to miss: the template must be switched to Active, or it will never send.
How invitations are triggered: by default, your Magento trigger is Shipped — an invitation queues once an order is marked shipped.
Step 6 — Design your collector page
When a customer clicks Write a Review in their invitation email, this is the landing page they land on.
Go to Collection → Collector Page to:
• Customise it to match your brand
• Add extra questions, attributes, or photo/video (UGC) collection
Step 7 — Install your review widgets on-site
This is the step that's easy to miss but essential — without it, you'll be collecting reviews that nobody visiting your store can see.
Please note: Widgets will only show once a review has been collected.
Go to Stores → Configuration → Reviews.co.uk → On Page Content → Product Reviews Widget
Set Display Reviews Widget on Product Pages to Yes
Choose your widget type in Product Widget Version:
— Static Content Widget (recommended) — reviews are added directly into the page HTML, so Google can crawl and index them. Better for SEO.
— Javascript Widget — places reviews in an iFrame instead; Google generally can't see this content, so we don't recommend it unless you have a specific reason to use it.
You can also set a HEX colour code for the widget, and enable Rich Snippets (same menu path, under Rich Snippets) so star ratings can appear directly in Google search results.
✔ How to check this worked: visit a product page on your live store — you should see reviews displaying directly on the page.
🚨 The Static Content Widget adds CSS and JavaScript to your page, which can occasionally conflict with existing theme code — test the page after enabling it.
You're set up — what happens next
• Invitations queue as orders are marked shipped — there's naturally a lag before your first review
• Reviews will appear on your collector page, and on-page via your Static Content Widget
• Want a fully custom sequence instead of the default? See our Flow feature (optional)
Something not working?
• Review invitations not sending — troubleshooting guide
• Reviews not showing on your site — troubleshooting guide
If it's not covered there, contact support via live chat.