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MailChimp Integration

Send targeted campaigns in MailChimp

Mollie Herbert avatar
Written by Mollie Herbert
Updated over a week ago

Use reviews data to segment your audiences and send targeted campaigns in Mailchimp.


Requirements

⭐️ Active REVIEWS.IO account

βœ… MailChimp account


Navigation πŸ“

REVIEWS.IO integrates with MailChimp through our invitation flow feature.

To access this, simply login to REVIEWS.IO and go to Invitations >> Flow

To add your MailChimp API and MailChimp Domain, you will need to create a Flow sequence.

Note: You will need to add at least 'Time Delay' and 'Send Invitation Email' before you are able to add Mailchimp. You can add Mailchimp from the 'Integrations' option.

Example below πŸ‘‡


Review Tracking Events

When a review is submitted or an Influencer is found after the integration has been enabled, a "Custom Event" is created in a customer's profile in MailChimp.

Custom events can be used to create automation in MailChimp.

The following events will be pushed to MailChimp customer's profile:

Events Description

ReviewsIOReview User wrote a company review

ReviewsIONegativeReview User wrote a negative company review

ReviewsIOPositiveReview User wrote a positive company review

ReviewsIOProductReview User wrote a product review

ReviewsIONegativeProductReview User wrote a negative product review

ReviewsIOPositiveProductReview User wrote a positive product review

ReviewsIOPhoto Any Photo Reviews

ReviewsIOVideo Any Video reviews?

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